Featured Posts

D4 Advanced Media: More Than Marketing

July 8, 2020 | Category: Archived, Digital Marketing, Featured Posts, Marketing Strategy, Web Design
Conversion Oriented Marketing Building a successful product today requires a sophisticated combination of marketing, sales, and operational collaboration. D4 Advanced Media’s team of experts turn ideas for products and services into realities with their operational focus and calculated marketing tactics. D4 employs crucial steps to streamline marketing processes and operations, such as flow automation tools, […]
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D4 Advanced Media on Northern Nevada Business Weekly

D4 Founder John Dunlap Featured Article in Northern Nevada Business Weekly

March 4, 2020 | Category: Archived, D4 News, Digital Marketing, Featured Posts, Internet & Marketing Trends
Re-post of the newspaper article by Roedel, Kaleb M. “Growing marketing firm to fill more jobs in 2020.” Northern Nevada Business Weekly 4 March 2020: 5. Print.   John Dunlap felt in over his head. By 1999, the Sacramento native had already cut his teeth designing Flash-based websites for various entities, primarily law firms and […]
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D4 Advanced Media Hired for Redesign and Development of the Nevada PERS Website

September 20, 2018 | Category: Archived, D4 News, Featured Posts
The Nevada Public Employee’s Retirement System, better known as Nevada PERS, has contracted D4 Advanced Media for the first phase of the redesign and development of the Nevada PERS website. Nevada PERS is a tax-qualified defined benefit plan created by the Nevada Legislature in 1947 to provide a reasonable base income to qualified employees who […]
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5 Things to Look for When Choosing a Web Design Agency

July 27, 2018 | Category: Archived, D4 News, Featured Posts, Internet & Marketing Trends, UX Design, Web Design
When looking to take your company’s website to the next level, finding the ideal web design agency is a feat in itself. There are multiple places offering similar services everywhere you look, so how do you choose one that fits your aspirations? A new website design can quickly become the face of a company. You […]
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D4 Launches Western Surgical Group Website!

May 6, 2018 | Category: Archived, Branding, D4 News, Featured Posts, Graphic Design, Latest Design Project, SEO, Web Design
We are excited to announce the launch of the Western Surgical Group website! The scope of the project included an entirely new website design; slight rebranding; search engine optimization (SEO); mobile optimization; and restructured physician biography, diagnoses/procedures, and surgical specialty pages. Western Surgical Group, founded in 1996, is a top-tier medical/surgical practice in Reno, Nevada. Using cutting edge, […]
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10 Signs You’re Ready for a New Website Design

January 23, 2018 | Category: Archived, Branding, D4 News, Featured Posts, Internet & Marketing Trends, SEO, Web Design
Just 20 years ago, it was impressive when a company had any kind of online presence. Times have changed, and consumers now tend to visit a company website before even interacting with the company. Because of this, it is more important than ever to have a website—and an up-to-date website design. A recent Clutch study […]
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Content Marketing: What’s the Big Idea?

January 16, 2018 | Category: Archived, D4 News, Featured Posts, Internet & Marketing Trends, SEO | Tags: ,
By marketing your content, you can generate visitors to your website and even funnel them to specific pages and promotions. This is huge in the online business world. Without doing it, people will have a much harder time finding your website amidst the sea that is the Internet. So, how can you (the marketer) do […]
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Parallax Web Pages: The Pros and Cons

December 20, 2017 | Category: Archived, D4 News, Featured Posts, Internet & Marketing Trends, Trendspotter, UX Design, Web Design, Web Design Musing
Even if you haven’t heard of parallax web pages, you’ve probably come across them before. Parallax effect refers to the way a website’s background is displayed in comparison to the foreground. This style of web design has become very popular in the recent years. To many, it presents a modern, contemporary feel that makes any […]
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10 Ways to Automate Your Website with API Integrations

November 8, 2017 | Category: Archived, D4 News, E-Commerce, Featured Posts, Trendspotter | Tags: , , ,
As an extension of technology and the internet, your website can be made to execute and simplify business practices. This execution can happen through the automation of your website using API Integrations. API Integration involves connecting multiple online applications to perform actions when a trigger event occurs.
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D4 Special Project: Capture Footage of Solar Eclipse from 10,000 ft.

September 1, 2017 | Category: Archived, D4 News, Featured Posts | Tags:
Recently, D4 Advanced Media partnered with Vertical Explorers to launch a weather balloon into the upper atmosphere to obtain footage of the August 21st solar eclipse. The balloon took off carrying ten on-board GoPros and tracking/transmission devices. Lifting off from Garden Valley Idaho at 10:47am MDT, the intrepid capsule climbed into the sky, gathering amazing […]
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Launch Day – Solar Explorer in Real-Time Tracking the Eclipse

August 21, 2017 | Category: Archived, D4 News, Featured Posts, Web Design Musing | Tags:
Launch day is here! Track our GoPro capsule as it flies to 100,000ft to capture the eclipse. Here is today’s schedule: Launch – 10:47am MDT Eclipse first contact – 11:11am MDT Full eclipse – 11:26a – 11:28am MDT Eclipse last contact – 12:50am MDT Recovery ~1p MDT after 90mins of flight time. Estimated flight path: […]
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D4 to Launch Research Capsule into Upper Atmosphere to Record Solar Eclipse

August 19, 2017 | Category: Archived, D4 News, Featured Posts, Latest Design Project | Tags:
FOR IMMEDIATE RELEASE AUGUST 18, 2017 D4 Advanced Media Announces Partnership with Vertical Explorers to Launch Research Capsule into Upper Atmosphere to Record Solar Eclipse Reno, Nevada – D4 Advanced Media today announced a partnership with Vertical Explorers to sponsor and provide cameras for the deployment of HAB3 – Solar Explorer, a high altitude balloon […]
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SEM vs. SEO, What’s the Difference?

July 17, 2017 | Category: Archived, D4 News, Featured Posts, Trendspotter | Tags: ,
In the digital marketing and design realm the terms SEO and SEM are used frequently within the office, with our clients, and are the driving forces behind successful campaigns, but what do they mean? SEM and SEO are similar, but they reach campaign goals in different ways. SEO, or Search Engine Optimization, is the process […]
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Why You Should Have An SSL Certificate Installed On Your Website

June 26, 2017 | Category: Archived, D4 News, Featured Posts, Trendspotter | Tags:
Have you been hearing from your website company or technical support that you need to purchase and install an SSL certificate for your website? What does this mean? Why do you need one? Would somebody just please explain what this means in plain English?? Yes… Yes we can. First, let’s talk about what an SSL […]
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Logo Design: What’s All The Fuss About?

May 18, 2017 | Category: Archived, Branding, D4 News, Featured Posts | Tags:
Whether you are starting a new business or thinking of rebranding, your logo will speak volumes about you and your company. Once you have a brand strategy, our graphic designers have a clear direction to create the perfect logo for you. Knowing your goals, audience, and brand strategy will tell our graphic designers what colors, what […]
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Web Design: More Than Just A Pretty Face

May 12, 2017 | Category: Archived, D4 News, Featured Posts, Web Design | Tags: ,
There are plenty of web designers in Reno who can  make you a pretty website, but can they make you a website that works? A pretty website is not always an effective website, it takes a team to marry pretty and effective. Our expert graphic designers will craft a beautiful piece of art that will […]
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Web Design: What’s Best Practice?

May 2, 2017 | Category: Archived, D4 News, Featured Posts, Graphic Design, Web Design | Tags: ,
Whether you have experience in design or none at all, you may have an eye for what is considered a ‘good design’ without even realizing it. A good design is typically when you can say “yes” to these three questions: Is it easy to read? Do I get the message that’s being conveyed? Is it […]
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We’re Hiring! A Digital Marketing Intern Position Is Now Open!

April 20, 2017 | Category: Archived, D4 News, Featured Posts | Tags:
We are looking for an intelligent and driven Digital Marketing Intern with a passion for all things digital. This position requires an individual adept at multi-tasking. You will gain hands on experience, assisting in many different marketing disciplines ranging from content marketing, social media marketing, search engine optimization, branding, website design & editing, and graphic […]
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Reno Web Design You Can Trust

April 19, 2017 | Category: Archived, D4 News, Featured Posts, Web Design | Tags: ,
With over 10 years of experience in web design, D4 has become one of the leading and most trusted web design companies in Reno. Here at D4, we truly see our relationship with our clients as a long-term partnership. Our process reflects a collaborative approach, to ensure that we understand your goals completely and you see […]
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Your Website: The Centerpiece of Your Marketing

April 13, 2017 | Category: Archived, D4 News, Featured Posts, UX Design, Web Design | Tags:
Your website is the single most important piece in your marketing strategy. Before doing business with you, no matter what type of business you have, people are searching for and looking at your website. The expert web designers at D4 know this and do not take it lightly. We truly aim to put your best […]
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D4 Trendspotter: The Latest in SEO

April 5, 2017 | Category: Archived, D4 News, Featured Posts, Trendspotter | Tags:
The SEO experts at D4 constantly have their finger on the ever-changing SEO pulse. Search Engine Optimization has really become a staple in any marketing plan in this day and age. It involves adding content to your website, managing your social channels, analyzing data and optimizing for the best key word saturation and usage. We […]
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Website Design For Restaurants

March 31, 2017 | Category: Archived, D4 News, Featured Posts, Web Design Musing | Tags: ,
Designing a website for a restaurant requires a very particular set of design skills. You need to capture the essence of the restaurant, make the menu easy to find and read, and most importantly, make people hungry! Let’s use a website we have recently launched for a local restaurant, Butcher’s Kitchen Char-B-Que. Imagery is so […]
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Integrating Your E-Commerce System with Your Inventory Management System

March 22, 2017 | Category: Archived, D4 News, E-Commerce, Featured Posts | Tags: , ,
Do you remember your first order on your e-commerce website? You jump for joy at the fact that your customer found you, liked your product and bought it! Then, you had another order, and another. Now, you are in business! Product is flying out the door and you are making a healthy profit. Soon, you […]
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The Importance of Logo Design & Development

March 8, 2017 | Category: Archived, Branding, D4 News, Featured Posts | Tags: ,
You logo is the visual adaptation of your company. It sets the stage for everything you customer is about to experience. Modern, vintage, colorful, bold, graphic, all of the elements of your logo convey a feeling to your current and potential customers. It is one of the most important elements of your brand, so make […]
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Responsive Design Impacts Search Ranking

March 2, 2017 | Category: Archived, D4 News, Featured Posts, Internet & Marketing Trends | Tags: , ,
First, let us explain what “responsive design” is. Responsive design is when a website adapts or “responds” to different screen sizes, including mobile devices. This is when you look up a website on your phone and you see a paired down version of it, with a simple mobile menu (picture the 3 horizontal lines), images […]
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How To Understand & Use Google Analytics

February 23, 2017 | Category: Archived, D4 News, Featured Posts | Tags:
What do all of those numbers mean? How can I use analytics to make smart decisions? How can I track specific goals I have for my website? Analytics can be confusing if you aren’t sure how to read them, what you are looking for or how to track what you want. Here at D4 our […]
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Looking for WordPress Experts?

February 16, 2017 | Category: Archived, D4 News, Featured Posts, Web Design | Tags: ,
Looking for WordPress Experts? Look no further! We get numerous inquiries about WordPress. Everything from can you build a custom website using WordPress’ CMS to can we migrate a current website to WordPress. WordPress has become the most widely used website platform in the world and most people who have any experience with websites have used it. […]
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Why Your Website Needs To Work On Mobile Devices

February 8, 2017 | Category: Archived, D4 News, Featured Posts, Web Design | Tags: , ,
Does your website work well on mobile devices? Test it, visit your website on your phone and see how it looks, responds and how easy it is to navigate. Your website should appear on your phone as an easy to use version of your website on a desktop. Your menu should become a button that […]
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What is Content Marketing?

January 31, 2017 | Category: Archived, D4 News, Featured Posts, Internet & Marketing Trends | Tags: ,
First, let’s talk about the marketing funnel. The marketing funnel considers awareness, interest, consideration, intent, evaluation, purchase and loyalty. Traditionally speaking, awareness of your product or service would be driven through billboards, TV ads, and other methods of traditional media. Something has to spark a consumer’s interest for them to consider your product or service, this is where they start circling […]
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How to Increase Your Rank on Google

January 25, 2017 | Category: Archived, D4 News, Featured Posts, SEO
We all want our website to be in the top 3 rankings on Google when someone searches for certain words. But how do you get it there? First, I’d like to explain that what Google is ranking are the pages on your website, not your website as a whole. There are a lot of factors in play that affect […]
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